The Avurer Journal
Performance research, design philosophy, and the stories behind our craft.
How to Wash Activewear in 3 Easy Steps
Keeping your activewear in top shape is essential for both performance and style. Whether you're hitting the gym, going for a run, or just running errands, your...
Finding the Perfect Fit: A Beginner's Guide to Sports Bra Shopping
As a fitness enthusiast, I know the importance of having the right sports bra. It's not just about looking good at the gym - it's about feeling comfortable, sup...
Unlock the Power of Compression Wear: 4 New Strategies
In the ever-evolving world of fitness and fashion, compression wear has emerged as a game-changer, offering a unique blend of functionality and style. Whether y...
How to Extend the Life of Your Activewear: 6 Simple Tips
As an avid fitness enthusiast, I know how important it is to have high-quality, durable activewear that can keep up with your active lifestyle. Whether you're h...
Embrace Your Curves: A Beginner's Guide to Plus Size Activewear
As a plus-size woman, finding the right activewear can be a daunting task. With so many options out there, it's easy to feel overwhelmed. But fear not! Avurer i...
Bounce Back in Style: Building the Perfect Post-Pregnancy Workout Wardrobe in 2024
As a new mom in 2024, you're probably eager to get back into your fitness routine, but let's be honest - your pre-pregnancy activewear just doesn't quite fit th...
How to Style Activewear for Different Seasons: A Beginner's Guide
As the seasons change, so do our wardrobes. Navigating the world of activewear can be a bit tricky, especially when trying to find pieces that can seamlessly tr...
How to Pack a Gym Bag in 3 Simple Steps
Heading to the gym can be an exciting part of your day, but the prep work can sometimes feel like a chore. Packing the perfect gym bag doesn't have to be a hass...
How to Choose Yoga Wear in 5 Simple Steps
When it comes to yoga, having the right attire can make all the difference in your practice. The right yoga wear not only helps you move freely and comfortably...