The Avurer Journal
Performance research, design philosophy, and the stories behind our craft.
Building a Sustainable Activewear Wardrobe: Tips from Avurer
In today's fast-paced world, where trends come and go, it can be challenging to build a wardrobe that is both fashionable and sustainable. As the team at Avurer...
Layering for Outdoor Workouts: A Season-by-Season Guide
As the weather outside shifts with the changing seasons, it can be a challenge to dress appropriately for your outdoor workouts. Whether you're hitting the trai...
Recovery Day Essentials: What to Wear When You're Taking it Easy
It's the day after a killer workout, and your body is begging for a break. Whether you're recovering from a tough strength session or just need a mental health...
The Working Woman's Guide to Fitting in Fitness
As a busy working woman, it can be a constant struggle to find the time and energy to prioritize your fitness. Between long hours at the office, social commitme...
Fabric Technology 101: Understanding What Your Activewear is Made Of
When it comes to activewear, the fabric technology behind the garments you wear can make a significant difference in your overall comfort and performance. At Av...
Morning Routine Secrets: How Active Women Start Their Day
As the sun rises, the team at Avurer knows that the most successful women start their day with intention. From workout sessions to casual outings, our women's f...
How to Choose Activewear That Actually Motivates You to Work Out
As the new year rolls in, many of us are eager to kickstart our fitness journeys. But let's be honest - finding the right activewear can make all the difference...
The Mental Health Benefits of Getting Dressed for Movement
It's 3 PM on a Thursday, and you've been sitting at your desk for hours, staring at a screen. Your to-do list is a mile long, and the thought of going for a wal...
How to Make Your Activewear Last Longer: Expert Care Tips
As an avid fitness enthusiast, I know how important it is to have activewear that not only looks great but also lasts. After all, investing in high-quality work...